At the Library

Books about customer satisfaction

Websites

MarketResearch.com
Searchable database and catalogue of priced market research publications from over 350 research firms.

Researching Markets
Industry Canada's collection of web sites on market research.

Spending patterns in Canada (Statistics Canada)
Statistical highlights about expenditures by households and families in Canada on a wide variety of goods and services, as well as their dwelling characteristics and possession of household equipment such as appliances, audio and video equipment, and vehicles.

U.S. Census Bureau
A wide variety of economic and demographic statistics from the U.S. Census Bureau.